M&M’S and Marvel are teaming up on limited-edition candy packs in the U.S., and shoppers are already hunting for them. The collection puts the M&M’S characters in Marvel costumes, from Red as Deadpool to Yellow as Wolverine, timed to Avengers: Doomsday, which opens in theaters on Dec. 18. Here is every design, the Walmart exclusive and when you can buy them.
Quick facts
- What: 7 collectible M&M’S packs with Marvel character designs.
- Walmart exclusive: Yellow dressed as Doctor Doom.
- When: rolling out in October; one report says the online promotion opens Oct. 15 with four bags at $5.99 each.
- Extras: QR codes, a custom comic and a sweepstakes including a Disney Cruise Line trip.
- Why now: tied to Avengers: Doomsday (Dec. 18).
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All 7 M&M’S x Marvel designs
| M&M’S character | Marvel costume |
|---|---|
| Red | Deadpool |
| Blue | Daredevil |
| Purple | Elektra |
| Green | She-Hulk |
| Brown | Yelena |
| Orange | Red Guardian |
| Yellow | Wolverine |
| Yellow (Walmart only) | Doctor Doom |
These are new packaging designs, not new candy flavors.
Where to buy and what it costs
The packs are arriving at U.S. stores in October, with extra sizes at select retailers while supplies last. One report says M&M’S will open its online Marvel promotion on Thursday, Oct. 15, with four themed bags listed at $5.99 each. The Doctor Doom pack is only at Walmart, which makes it the one collectors will chase.
The sweepstakes and comic
Each pack has a QR code that unlocks content and entries. The campaign includes 10,000 custom crossover comics and prizes, including an “ultimate getaway” on Disney Cruise Line. Check the official rules on the M&M’S website before you enter.
More from Marvel: Marvel announces its new Zodiac series.
Frequently asked questions
When do the M&M’s Marvel packs come out?
They are rolling out to U.S. stores in October 2026, with an online promotion reported to open Oct. 15.
Which M&M’s Marvel pack is a Walmart exclusive?
The Doctor Doom pack, with Yellow in costume, is only sold at Walmart.
Are there new M&M’s flavors?
No. The Marvel collection is special packaging, not new flavors.
Sources: Mars / M&M’S press release, Yahoo Entertainment, Marketing Dive.
