MONEY · U.S. CHAINS

Crumbl is crumbling?

57 stores closed in 2026. Here's why.

File photo: Sarah Stierch / Wikimedia Commons, CC0

THE COUNT

57+ stores closed

At least 57 Crumbl locations have shut so far in 2026, and 55+ franchises are listed for sale.

File photo: Sarah Stierch / Wikimedia Commons, CC0

THE TRAFFIC

Visits down 32%

Placer.ai data shows Crumbl foot traffic fell 32% year over year in August 2026.

File photo: Sarah Stierch / Wikimedia Commons, CC BY 4.0

THE SALES

$1.84M → $1.14M

Average sales per store dropped from a 2022 peak of $1.84 million to $1.14 million in 2025.

File photo: Sarah Stierch / Wikimedia Commons, CC0

WHERE

Coast to coast

Recent closures: Paso Robles, CA; Columbus, OH; St. Matthews, KY (bankruptcy); and Vienna, VA.

File photo: Sarah Stierch / Wikimedia Commons, CC0

STILL OPEN

1,000+ stores remain

Crumbl isn't disappearing. Check the app before you go: closures are decided store by store.

File photo: Sarah Stierch / Wikimedia Commons, CC BY 4.0

THE WORST MONTH

August 2026

Some franchisees called August the worst month in company history.

File photo: Sarah Stierch / Wikimedia Commons, CC0

BANKRUPTCY

A Kentucky owner files

St. Matthews, KY franchise owners filed Chapter 7 with $352,000+ in liabilities.

File photo: Sarah Stierch / Wikimedia Commons, CC BY 4.0

FOR SALE

55+ franchises listed

At least 55 Crumbl franchises are listed on broker websites.

File photo: Sarah Stierch / Wikimedia Commons, CC0

FULL STORY

Is your Crumbl next?

The sales table, closed locations and what it means for gift cards and franchise buyers.

nexgenheadlines.com

Photos: Sarah Stierch / Wikimedia Commons (CC0, CC BY 4.0), shown as file photos.